ANCESTRY.COM: You Should Have Called The Media Guy!
Okay, so where am I? Well, it’s been a long wait. Over two weeks to be exact and I’m still waiting by the phone awaiting a call from either Margo Georgiadis, CEO of Ancestry, or senior VP of U.S. Marketing Caroline Sheu…or both. Perhaps it will be a conference call, who knows? So, why should […]
The Five Worst Tourism Campaigns I Could Find on YouTube
Okay, so where am I? It’s late and I’m polishing my running diary for tonight’s Los Angeles Kings game against the Arizona Coyotes. It’s been a struggle this season in my first year as a moonlighting sportswriter. The Kings are really bad and coach is worse. How bad is he? He’s so bad that I […]
BURGER KING: You Should Have Called The Media Guy!
Okay, so where am I? I’m waiting by the phone hoping Axel Schwan, the Global Chief Marketing Officer and Executive Vice President of Burger King, dials me up so we can discuss their latest brain fumble. I mean, the FIFA World Cup is a great event to center an advertising and marketing campaign that will inevitably […]
H&M: You Should Have Called The Media Guy!
Okay, so where am I? I’m on phone watch hoping Karl-Johan Persson, the CEO and president of Hennes & Mauritz, aka H&M, stops monkeying around and dials me up so we can discuss their ridiculous Monkey hoodie and subsequent lame apology. Maybe before I rant and rave and tell you how a simple pre-release phone […]
ANAHEIM DUCKS: You Should Have Called The Media Guy!
Post-Thanksgivings are always difficult, It’s nearly unfathomable to me how two days of eating turkey and unlimited carbs can set you back. So there I was struggling on the elliptical machine at the club when this video pops up of a tattooed man waltzing through an office with nothing on but an electronically super imposed […]
KELLOGG’S: You Should Have Called The Media Guy!
Surfing around Amazon today and I came across an oldie but a goodie written by yours truly: European and American Paintings and Sculptures 1870-1970, in the Australian National Gallery Hardcover – 1992. Yeah, you can buy the book on Amazon but the $1800 price tag might scare you aware from this out-of-print beauty. In a […]
PEPSI: You Should Have Called The Media Guy!
Okay, so where am I? I’m waiting by the phone hoping Indra Nooyi, the CEO of PepsiCo, dials my ten digits so we can discuss their latest Kendall Jenner spot. I mean, I feel for Indra Nooyi because how many people at Pepsi are going to get fired? I say this is because I can’t […]
