Radio Ads: The Secret Formula
Okay, so where am I? I’m on a conference call with the big bosses of Strong Zero based in Tokyo trying to get them to change the radio ad that I penned. Why should I campaign for change? Take a look at the television version they made: This is definitely NOT what I had in […]
Notes from a Tinseltown Weekend
Okay, so where am I? Top left and around: Taylor, Seacrest, Nick Jonas, Ludacris, me, Iggy, the red carpet, Pia Toscano, and my credential. I’m in Hollywood getting ready to fly out on another top secret media campaign. Well, not so top secret, more of a non-disclosure, which binds my silences. Before the free drinks […]