The Best and the Worst of the Super Bowl LIV Commercials
Photo: Cliff Hawkins/Getty Images Okay, so where am I? Let’s just say that The Comeback Chiefs just scored three touchdowns in the final few minutes in Miami to earn their first Super Bowl win in 50 years. That ought to narrow it all down. On Sunday, huge brands like Tide and Pepsi once again spent […]
Class of 2019 Media Guy Hall of Shame Inductees
Okay, so where am I? I just got back from a whirlwind tour of Finland (Kemi, Lapland, Helsinki) and Russia (Saint Petersburg, Moscow) and it’s time to get caught up. As you can see from the graphic, the call for ANDY Awards entries has been announced. As you know I am an award junkie so […]
ANCESTRY.COM: You Should Have Called The Media Guy!
Okay, so where am I? Well, it’s been a long wait. Over two weeks to be exact and I’m still waiting by the phone awaiting a call from either Margo Georgiadis, CEO of Ancestry, or senior VP of U.S. Marketing Caroline Sheu…or both. Perhaps it will be a conference call, who knows? So, why should […]
Commercial Roast: Peloton
If you’ve ever seen a Peloton workout bike commercial, you’ve been shamed. How? Why? Take a look at the spot. I promise, it will only take a minute… Did you notice the overriding themes? Every actor in the the Peloton ad is in great shape. Every actor lives in a better home than you. Every […]
Hong Kong Tourism Board: You Should Have Called the Media Guy!
Okay, so where am I? I’m phone watching once again, half-heatedly expecting Dr. Peter Lam, Chairman of the Hong Kong Tourism Board, or their executive director Anthony Lau, to call me to sort out this mess created by their sexist and creepy “Treasures of the Heart” tourism commercial. Before I go on my whimsical rant […]
BURGER KING: You Should Have Called The Media Guy!
Okay, so where am I? I’m waiting by the phone hoping Axel Schwan, the Global Chief Marketing Officer and Executive Vice President of Burger King, dials me up so we can discuss their latest brain fumble. I mean, the FIFA World Cup is a great event to center an advertising and marketing campaign that will inevitably […]
H&M: You Should Have Called The Media Guy!
Okay, so where am I? I’m on phone watch hoping Karl-Johan Persson, the CEO and president of Hennes & Mauritz, aka H&M, stops monkeying around and dials me up so we can discuss their ridiculous Monkey hoodie and subsequent lame apology. Maybe before I rant and rave and tell you how a simple pre-release phone […]
Class of 2017 Media Guy Hall of Shame Inductees
I’ve always said “either be unique or great…or both.” So you’re probably asking, why am I saying that now? Well, while doing some research for an upcoming university project, I came across a section on a college website which highlighted how much it likes “diversity and inclusivity.” First off, congrats on being proud of your […]
UNITED AIRLINES: New Advertising Storyboards
Recent United Airlines ad offering friendly service… Just a few days ago, I wrote that Pepsi should have called the Media Guy before their ill-conceived Kendall Jenner ad launched. Apparently all that was needed was for another major brand to screw up royally in real time to have them breathing a sigh of relief. In […]
PEPSI: You Should Have Called The Media Guy!
Okay, so where am I? I’m waiting by the phone hoping Indra Nooyi, the CEO of PepsiCo, dials my ten digits so we can discuss their latest Kendall Jenner spot. I mean, I feel for Indra Nooyi because how many people at Pepsi are going to get fired? I say this is because I can’t […]