Rima Fakih Archives - Media Guy Struggles https://mediaguystruggles.com/category/rima-fakih/ The Media Guy. Screenwriter. Photographer. Emmy Award-winning Dreamer. Magazine editor. Ad Exec. A new breed of Mad Men. Sat, 09 Jun 2012 00:33:00 +0000 en-US hourly 1 https://mediaguystruggles.com/wp-content/uploads/2023/07/MEDIA-GUY-1-100x100.png Rima Fakih Archives - Media Guy Struggles https://mediaguystruggles.com/category/rima-fakih/ 32 32 221660568 MGS CHAT: MISS USA 2010 RIMA FAKIH https://mediaguystruggles.com/mgs-chat-miss-usa-2010-rima-fakih/ https://mediaguystruggles.com/mgs-chat-miss-usa-2010-rima-fakih/#respond Sat, 09 Jun 2012 00:33:00 +0000 http://mediaguystruggles.com/2012/06/09/mgs-chat-miss-usa-2010-rima-fakih/ A QUEEN SPEAKS OUT: One-on-one with former Miss USA Rima Fakih Article can also be read at ALO magazine story link These days, Rima Fakih has one rule for her life: Don’t put encumbrances on her. And who can blame her! The first Arab-American queen in the history of the Miss USA pageant was put under […]

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A QUEEN SPEAKS OUT: One-on-one with former Miss USA Rima Fakih
Article can also be read at ALO magazine story link

These days, Rima Fakih has one rule for her life: Don’t put
encumbrances on her. And who can blame her! The first Arab-American queen in
the history of the Miss USA pageant was put under clamps by the Miss Universe
organization when she later ran for that title. She was restricted from
speaking her mind about her culture and heritage. She was hounded by the media
on a daily basis and haunted by the fact that there was a groundswell of narrow-minded
thinkers who wanted her reign to end prematurely and with controversy. It was
fitting that we met up with her at an event at Eva Longoria’s Eve Nightclub in
Las Vegas, where Fakih and boxing champ Floyd Mayweather hosted a standing room
only evening. Perhaps it’s “the gloves are coming off” attitude that prepared
her for a tumultuous, yet rewarding year as Miss USA. Read on to find out how
tough–and thoughtful–this beauty queen can be.

MEDIA
GUY: What was the most difficult aspect about your reign as Miss USA?
RIMA
FAKIH:
Adapting to a situation where there is no personal life. I have
always wanted to be in the lights, in front of the camera; I love that, but it
was difficult to be under the control of Donald Trump’s Miss Universe organization,
which also runs the Miss USA pageant. When you enter that contest, you have no
control over your life. When you become Miss USA, you become the “property” of
the Miss Universe organization. There is no having a day off or even choosing
what to wear or even what event you want to attend. Others make the decisions
for you. You’re on a schedule as to when to even eat. At the beginning, it was
a little rough for me, but coming from a Lebanese home, where you are
disciplined and you always have to follow your mom and dad’s rules, it wasn’t
that hard to adapt to.
MG:
How was it with your family? Were they around or were you alone?
RF: I
couldn’t keep up with them. They were always in Michigan, and I was always traveling.
I stayed at the Miss USA apartment in Manhattan, and my roommate was the
current Miss Universe; I hardy saw her or my room. I like to be busy; I like to
travel. Missing my family was challenging, especially with all of the
controversy I went through. I was very afraid that their life would be affected
by it. I have to say that if there was anyone stronger than me through this
year, it was my family. They had my back, and they supported me every step of
the way. There wasn’t a moment when they were not there. They didn’t allow
anything to get in the way of my reign.
MG: We spoke previously about the
press coming after you with the controversy over your ethnicity. How did you
overcome it and gather the strength to move forward?
RF: Being
questioned about religion and false rumors about some of my pole dancing
contest pictures was an every moment occurrence at the beginning. I had to take
the negativity out of it. I remained calm at all times, despite the times I
really wanted to speak out and talk more about who I am religiously and how the
Middle East really is. But the organization didn’t really want me to talk about
it too much. Yet through it all, I kept my culture. I kept making sure that
whatever I said was equal on both sides.
MG: Do you find that people ask you
about your religion before they even ask about you
?
RF: Yes.
They ask where I’m from and what religion I am before they get to anything
really important. One question I really hate when I am around people from the
Middle East is they want to know “what type” of Muslim am I. It’s funny because
when I won the crown, the first wave of negativity was the pictures that I had
to clear up, and then the ethnicity questions started, “Well, you look Latino,
but you name is Middle Eastern.” The first thing I said was, “Yes, I am
Lebanese, and I was born in Lebanon.” That gave everyone a shock. Then they
would ask me, “So, are you Muslim?” That’s because they always assume that
Arabs or people from the Middle East are Muslim. And that’s not true at all. Of
course, I answered yes, but I had to explain that Arabs have many different
cultures and religious beliefs. We are not all Muslim. Then they asked what
part of Lebanon am I from, and I let them know I was from the south. I am proud
of where I am from even though being from there implies a certain political affiliation,
which isn’t true at all. My dad always said, “You don’t know who you are until
you know where you came from.”
MG: Was the pressure harder from the
American side or the Middle Eastern side?
RF: The
American side. Definitely. People have the perception that Muslims don’t like
me because I have worn a bikini on stage. What they don’t know is that I have
received the support from Muslims more than anyone else.
MG: Do you think you said enough in
the time after you were crowned as Miss USA during interviews, to portray what
your culture is all about?
RF: It
wasn’t enough. I don’t think the organization was ready for an Arab queen to be
crowned. But I was. Before I was Miss USA, I was growing up in New York in the
wake of 9/11 and dealing with the prejudices there. Then, moving to Michigan
and taking part in community events, I was always questioned about who I am and
where I came from. It was very helpful later when I became Miss USA, to stand
up for my people. Mostly because of my parents who always taught me that if you
are not proud of who you are or what you are, then you are not a real person.


There lies the problem with Arabs in America. They used to be
afraid to say who they are, and now they are ashamed. I speak with a lot of
people from Dearborn, especially the kids, and when you ask what ethnicity they
are, they tell you American and refused to acknowledge they are Arab. That’s a
very wrong answer. That’s one thing that I wanted to teach Americans during my
year as Miss USA: Who Arabs are; that not Muslims are Arab; that not all Arabs
are Muslim; and we are not what you see on the news. In my opinion, Bin Ladin
was not Arab and not Muslim.
The news and television are a big problem. They make it so that
the one view is all that people know. I wanted to gain the opportunity to give
Arabs the strength to say, “Yes, I am Arab or I am Muslim or I am Christian,
and I am proud of where I came from.” You don’t realize how many people are
ashamed of who they are because of what they think awaits them if they come
forward.
Ultimately, it wasn’t enough, but now I can speak, where I wasn’t
able to do so before. I had that blockage before because the organization
wanted me to be American only.
MG: Was the Miss USA pageant surprised
that you were Middle Eastern?
RF: Before
I won, I think they thought I was Latino. Legally they can’t ask you what
ethnicity you are, and they didn’t. All they asked was if I am an American
citizen and a naturally born female.
When the press made a big deal about it, the organization couldn’t
handle all of the interviews that came my way. I went from being a Miss USA to
a celebrity. I don’t say that with a big ego, but you know you are a celebrity
when the gossip channels are talking about your love life. I didn’t even know
who these people were I was supposedly dating. No one seemed ready for this
type of press, but again, I was ready. I moved through the pageant ranks
without much sponsorship or help from anyone outside of my family. Most people
thought I was crazy and there was no way an Arab could win Miss USA. When I
went there I was Rima Fakih. I didn’t enter the pageant to say I was an Arab. I
was just me. I am happy that I proved we can go to Hollywood, we can win Miss
USA. There is nothing really to hold us back but ourselves.
It was frustrating as we traveled to China, Germany, the Dominican
Republic, Mexico and Brazil, because I wanted to elevate the perception of the
Middle Eastern culture. But every time I tried, I was told by the organization not
to say “that stuff.” I was Miss USA as an American only, with as little
reference to heritage as possible. I felt that they did not want to admit that
Arabs in the United States were among the most successful and wildly different from
the negative images seen on TV.
MG: Do you think they feared the
reaction of the public?
RF: I
believe they were afraid of the reaction of the American people, yes. People
think that I didn’t make the top 15 later at Miss Universe because I didn’t do
well. But what I was told, top secretly, is that I lost because I was an Arab
and a Muslim. I felt like I was treated differently from everybody else. It was
completely opposite of my experience at Miss USA.
MG: How so?
RF: The
first thing you do at Miss Universe, same as Miss USA, is you conduct a
one-on-one session with the preliminary judges. The order is alphabetical, so
Miss USA goes towards the end. By the time it was my turn, I was already able
to speak with some of the other contestants including Miss Albania, Miss Mexico
and Miss Puerto Rico. All the girls told me the standard questions were, ‘If
you wanted to go to any other country, where would you go?” And “If you were an
animal, what would you be?” I was the only contestant who had a question that
was specific to my heritage. They wanted to know about the New York City mosque
situation at Ground Zero, and then they wanted to know if I was fasting because
it was Ramadan. They also asked which side would I choose if I had to make a
choice between the Middle East and the United States. This went on and on. We
will never know if it really affected the outcome.
The prejudice I faced was from Conservative America, people who
felt that to be Miss USA, you had to be the stereotypical blond, blue-eyed
Christian. Or you can be a mix of French, Irish and Italian. Why is this okay?
I must admit that the Miss Universe organization backed me up to
say what I wanted at the end. In my final speech, as I
passed the Miss USA crown to my successor, I said that being a Muslim woman is important,
and they wanted me to say that. To her credit, Paula Shugart, the president of
Miss Universe, said, “Rima, in my eyes, you are the unofficial ambassador of
the Middle East.” So, they did back me up. But why did they? They did so
because I was educated, I knew what I was talking about and that I was a true
American. At the end, they understood that this country is built on immigrants.
Everyone comes from somewhere. Without immigrants, America would not be
America. They could trust me and told me that I made the title of Miss USA that
much more important.
At that point, I didn’t feel for one second that the Miss Universe
organization was racist. They may have been attacked just as much as I was. CNN
and BBC Arabian gave the organization and me a heck of a time in my interviews.
Whether it was the media here or from other countries asking how they
could let an Arab Muslim win, I told Paula and my manager that I could clear
this up right now. In my very next interview, I said that the world and America
should be just like the Miss USA pageant, where no one is questioned about what
ethnicity they are or what religion they are. The only judgment is what kind of
person you are, what you have done in your life, if you are educated and if you
can represent the USA in a proud manner. It got a little easier from there.
MG: Did this prejudice extend beyond
the media?
RF: After
my reign ended, I went for several movie auditions in Hollywood, and during the
audition, I was told by a few directors that I would get more roles if I had a
Spanish accent. One mockingly asked if I believed in Allah. If people strived
to be like the Miss USA pageant people, there would be fewer problems. I wanted
to say, “Look at me for who I am, and let’s work together.”
One thing I noticed from your publisher is her signature quote,
“Humanity has no nationality.” That should be trademarked and used by everyone.
I would have had an easier time if everyone thought that way.
  

MG: How is your relationship with
Donald Trump?
RF: What
most people don’t know is that Mr.Trump thinks very highly of me. He told all
the 2011 contestants, “All of you have big shoes to fill, and I don’t think any
of you can fill Rima’s shoes. I’ve had my good Miss USA’s, and I have had my
okay Miss USA’s and I’ve never had a favorite until Rima came along.”
When I see him, his wife and his family, they treat me like one of
them; like family. I know he loves me, and I love him.
MG: What was your most rewarding
experience?
RF: When
I went to Egypt, crowds of people said, “Mabrouk
(congratulations) to us. They weren’t saying congratulations to me; it was for themselves
that they were happy. I was told over and over again that we finally have
someone to be proud of in the United States from our heritage. People can see
we are not the bad people that CNN and Fox show us to be.
MG: And what does the future hold?
RF:
I have a vision of working with Mr. Trump about rebuilding the
Middle East. He has told me that there is a strong possibility that this could
be a reality.


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Las Vegas in the Oh-Tens https://mediaguystruggles.com/las-vegas-in-the-oh-tens/ https://mediaguystruggles.com/las-vegas-in-the-oh-tens/#respond Thu, 12 Apr 2012 19:07:00 +0000 http://mediaguystruggles.com/2012/04/12/las-vegas-in-the-oh-tens/ Back in Los Angeles, I was sitting at The Media Guy’s field office [read: Starbucks] when the good folks at the home office decided it was a good idea to send me back to Vegas. It’s only been 18 years since the whole Desert Inn incident and since the court documents incident reports are sealed […]

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Back in Los Angeles, I was sitting at The Media Guy’s field office [read: Starbucks] when the good folks at the home office decided it was a good idea to send me back to Vegas. It’s only been 18 years since the whole Desert Inn incident and since the court documents incident reports are sealed and they boarded up the old landmark, I was open to the idea.

Thank goodness the Desert Inn Incident was sealed away.
I was there last June for a quick 14 hours to hang out with the 2010 Miss USA Rima Fakih. (Yes, I just resorted to name dropping!). But this time is different; an extremely long weekend with trips to Hoover Dam and a stop at the Venetian Theatre to see the incomparable Phantom of the Opera.
Ah, the land of sin.
Los Angeles and Las Vegas.
You know, Both cities began under analogous situations: importing water to the desert to build fertile, dreamlike cities that bore little semblance to their dry, dusty beginnings. I’m betting that most people don’t know that an ex-Angeleno founded Vegas, naming the themed strip after L.A.’s own Sunset.
Was I ready? Was Vegas ready? Heck, I cleared the no fly list, saved up some royalty checks and found the perfect place to stay – the lovely Platinum Hotel and Spa. Yet, I need more intell.
The Media Guy’s new best friend Kate recommends
the Platinum Hotel and Spa.
I wholeheartedly agree. And, so does Carrie Underwood.
Who better to speak with than Kate Borsheim, my new best friend, who urged me learn about Vegas in the Oh-Tens?
Media Guy: So obvious question is, does the slogan “What Happens in Vegas, Stays in Vegas” still apply.
Kate: Let’s just say Mark Zuckerberg killed that slogan for all of us when he created Facebook “tagging.” In the over-sharing world that we live in now, “What Happens in Vegas, ends up on Facebook” as well as Twitter, etc. Now that’s not to say that what happens in Vegas can’t stay in Vegas, it’s just up to you, your friends and the people you meet in Vegas not to share all of your Vegas happenings within the social media realm. The motto value of “What Happens in Vegas, Stays in Vegas” however, is very high. There’s nothing like being on a plane on your way into Las Vegas listening to all of the excited chatter of passengers’ upcoming plans for their Sin City visit. It is absolutely fascinating to watch people transform and let go of their inhibitions without being under the influence of any drugs… Maybe that’s what this city is for outsiders – a drug.
It’s still a way of life…
MG: Now that’s the type of drug that I could get into. The drug of released inhibitions. The joy of travel where you can choose the highest of high rollers and the lowest of $2 tables. When you see the commercials or Vanessa Marcil waxing poetic with Josh Duhamel on Las Vegas, all you see are showgirls and gambling. How do you take it all in?
KB: Las Vegas has anything and just about everything you can think of. Top restaurants, incredible shows and talent, and people from all over the globe make up the community. It’s funny really. Run into a local and they may tell you that they NEVER go to The Strip. For me, I understand that Las Vegas holds things that I may not experience anywhere else. I do get dolled up occasionally and head to The Strip for a new club opening, or try my hand at the craps tables. I get wide eyed as I sit in the audience of a stellar Cirque du Soleil show. I get all “touristy” with my camera, as I capture a shot of the Bellagio fountains. The best trick for me to avoid being annoyed by all of the overly drunken and loud visitors to the Strip and to just let go and let the big lights of Las Vegas take me and enjoy the crazy uniqueness of it all. 
MG: So is there a life beyond the Strip?
KB: Las Vegas does exist beyond The Strip. This “second world” is similar to the world visitors to our city come from. There are suburbs, schools, community parks, etc. Everyday motions like the commute to work, happy hour with co-workers, home to cook dinner. We live close to the mountains, and love to hike and bike. We enjoy Lake Mead in the summer months and have backyard cookouts in the cooler months.
MG: Living in Vegas, how do you get around these two scenes and is Mark Zuckerberg even allowed there?
How best to navigate these worlds is to measure your own time and sanity. Obviously Las Vegas never sleeps, and most of those employed here in Vegas rarely work a 9 to 5. To have fun in the glitz and glam of Vegas, means you’ll probably give up sleep to do so. To coordinate between work and play is a bit different than most are used to, and traditional Saturday / Sunday weekends are out the window. When you are here to play, we are here to work. Living in these two worlds comes down to (in its simplest form) time management. You can burn the candle at both ends too quickly if you are not careful.
As for Mark Zuckerburg, as long as he is willing to open up those deep pockets of his, I’m sure any casino here would give him the world.
MG: You mentioned Vegas never sleeps. I thought that was New York….like Huey Lewis sang:
New YorkNew York, is everything they say
And no place that I’d rather be
Where else can you do a half a million things
All at a quarter to three

I know you’re from Texas, Kate, but what about the New York vs. Las Vegas situation?
Huey Lewis can find a half a million things to do in New York AND Las Vegas.

KB: I’ll give it to New York as it is the original city to never sleep, however Las Vegas has truly given it a run for its money. When I decide to leave Vegas, I realize that I’m going to have to get used to a life where things close down for the evening. No 3am dinner with friends, or 24-hour bars. I’m not a big drinker, but it’s been kind of fun to throw “Last Call” out of your vocabulary. Looks like my next move is to New York… it’s the only US city that compares when it comes to the pace of business and lifestyle. I can’t say I wouldn’t mind the fashion either. But if I had to slow down, nothing is better than that Southern hospitality.

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Rockin’ with The Champ and Miss USA https://mediaguystruggles.com/rockin-with-the-champ-and-miss-usa/ https://mediaguystruggles.com/rockin-with-the-champ-and-miss-usa/#respond Sat, 02 Jul 2011 22:05:00 +0000 http://mediaguystruggles.com/2011/07/02/rockin-with-the-champ-and-miss-usa/ Okay, so where am I? I’m in Las Vegas at Eva Longoria’s Eve Nightclub inside Crystals at CityCenter. I threw a one, two-punch this Fourth of July Weekend as I hung with hosts Miss USA 2010 Rima Fakih and undefeated six-time World Champion boxer Floyd Mayweather and took over the glamorous club. Eve Nightclub presented the […]

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Okay, so where am I?


I’m in Las Vegas at Eva Longoria’s Eve Nightclub inside Crystals at CityCenter. I threw a one, two-punch this Fourth of July Weekend as I hung with hosts Miss USA 2010 Rima Fakih and undefeated six-time World Champion boxer Floyd Mayweather and took over the glamorous club.

Eve Nightclub presented the ALO Hayati magazine party where guests enjoyed Femme Fatale Fridays alongside Fakih with DJ KrisCut and DJ Supra entertaining the crowd behind the turntables. Then, the knockout weekend continued with Floyd “Money” Mayweather joining the party.

Come a take a look…

Rima prepares for the big night
Miss USA 2010 with Miss Nevada
She says to call…and I will.
Thousands on hand to enjoy the night.
The champ, Floyd Mayweather with the queen
Criss Angel stopped by too.

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Miss USA 2010 Rima Fakih to party with the Media Guy https://mediaguystruggles.com/miss-usa-2010-rima-fakih-to-party-with-the-media-guy/ https://mediaguystruggles.com/miss-usa-2010-rima-fakih-to-party-with-the-media-guy/#respond Mon, 27 Jun 2011 21:51:00 +0000 http://mediaguystruggles.com/2011/06/27/miss-usa-2010-rima-fakih-to-party-with-the-media-guy/ Eva Longoria’s Eve Nightclub presents Femme Fatale Friday, July 1st. Doors open at 10pm The ALO Hayati magazine party hosted by ALO cover model Miss USA 2010 Rima Fakih For more information or table reservations 702/227-3838.

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Eva Longoria’s Eve Nightclub presents
Femme Fatale
Friday, July 1st. Doors open at 10pm

The ALO Hayati magazine party hosted by ALO cover model Miss USA 2010 Rima Fakih

For more information or table reservations 702/227-3838.

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