First Chairman of the National Defense Commission of the DPRK, First Secretary of the Workers’ Party of Korea, Supreme Commander of the Korean People’s Army, and Father of Dragons (I made that last one up!) Kim Jong-un has outlawed sarcasm, a method of satirical wit that has long plagued the esteemed workers of the great North Korea.

He really did ban it, reportedly because he was getting sick of people agreeing with him “ironically.” The Twitterverse was aglow with this unexpected gift from our friend in Asia, my favorite being:

On a related noted, there’s apparently some truth that the paranoid leader plans to call The Simpsons to enforce his well-thought ban with this little baby:

The ban makes me wonder if this tourism ad is real or a the actual hoax that spurred Kim to consider if his people take him seriously:

Dear Kim Jong-un…you might want to click away from this column because it’s all sarcasm, all of the time from here on out as I look at some of the tourism ads I’ve stumbled across recently.

It’s a pretty sad lot. I am sure you will agree. (And to the folks at Emirates Airlines, I didn’t touch one of your ming-boggling advertisements!) So, like I did last week, let’s jump into some of the ads and see what’s game-changing and what’s not…

REACTION: It’s not so much that Mary and her little lamb have been oddly-Photoshopped into this ad with a passenger train roaring toward her that bothers me. What strikes me as as truly odd is that if children walking around the Himalayas is a thing in North India, the ad agency could have hired an actual girl for a few rupees. And what of the poorly-worded slogan? I don’t want to typo-shame anyone (goodness knows I need 10 proofreads and there are still mistakes in my writing) but “A new surprises at every step” is an automatic hall of shame inductee. Skip the five-year waiting period. You’re in!

REACTION: That’s not creepy or anything. All that’s missing is the call to the BAU Unit in Criminal Minds in the next scene. Aside from that, I really don’t know about sleeping in a room where the headboard table lamps are an inch away from the ceiling. Note to Swiss Deluxe Hotels: We don’t want creepers stowing away in our freshly cleaned rooms and ceilings lower than seven feet. Check and check.

REACTION: Why doesn’t the ad just say, “Let it burn Mr. Fireman!” Meanwhile the old guy with the dog is on fire, the little girl’s hair is on fire, and the guy in the Dodgers hat is also on fire. All I can think of is the stupidity of the people who conceived this one. If Donald Trump were evaluating this ad in The Apprentice boardroom he’d be screaming “You’re Fired!” until his face turned purple.

REACTION: I looked at this ad maybe 101 times and I have nothing. Not a word speechless. I am completely clueless on what’s going on in the Swiss Alps with a guy and his tools and a line of cows.

REACTION: Simply the most racist ad I’ve ever seen.

REACTION: I thought sexist airline ads were a thing of the past. Last year when Nikki Minaj took my seat in business class, I covered a bunch of misogynistic ads from days past. It seems that one of those Mad Men can muster up some SMH ad concepts when this one hit the travel magazine pages. Based on what I see, the Firefly flight attendant’s derrière is half off. Is that before you land or after? Needless to say, I’m not the only one who was offended. Facing mounting pressure, Firefly deleted the ads from its Facebook page and made a public apology:

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Okay, so where am I?

I’m still hunkered down, North Korean-style*, working with the team to produce our Clio submission. We want to make the April 21st deadline and save the $25 late fee. We shall see.

I can tell you that I was inspired by this article about North Korea’s Loyalty campaign where, “North Koreans are being mobilized en masse to boost production and demonstrate their loyalty to leader Kim Jong Un in a 70-day campaign aimed at wiping out ‘indolence and slackness.'”

Talk about innovation!

*- Note to Kim Jong Un: This is a quasi-compliment; please do not hack me!

Anyway…while looking for commercial inspiration, I ran across the perfect late seventies ad for my latest AD OF THE WEEK/MONTH/WHATEVER postings while simultaneously continuing my assault on sexist advertising throughout the decades. “Enjoy” the flashback.


Enjoli: The 8-Hour Perfume for the 24-Hour Woman
(Circa 1978-80)

Just like the exhausted woman in this classic perfume ad, Enjoli does it all, working overtime just to please her man perhaps. Or maybe it’s telling men to buy it so he can be pleased at the bank and in the bedroom.

Seriously though…the ad was powerful and it stuck with you. I didn’t have to hear the jingle on youtube to remember the words to this commercial. They have been embedded in my mind for three plus decades. Maybe I was addicted to television in 1980 (probably true.) Yet, I digress.

Listen to the jingle:

It’s actually kind of remarkable the way Enjoli tries to “have it all,” like the fantasy 70s feminist the ad is addressing. I mean, what does the liberated woman of the seventies get for trading in her Good Housekeeping-styled stay-at-home motherhood, smoking cigarettes, herding kids, cleaning the house, cooking seven days a week, and suppressing her dreams?

The answer is simple: More work!

In fact, the Enjoli liberated woman of the seventies is now a 24-hours-a-day working and pleasing machine, capable of doing nearly everything! In fact, if you offer to cook for the kids tonight, she make you shiver…

My takeaway? I’m beginning to think that advertising from 1950 to 1980 would have been non-existent without sexist ads. 

The post Enjoli: A 30-Second Capsule of Sexist Advertising appeared first on Media Guy Struggles.

Well if it were just ten years ago, I would be waiting in line to buy my Star Wars VII: The Force Awakens movie ticket that comes out three months from now. The Internet made it so I could skip

Hollywood lines for the 1977 opening of the original Star Wars.

the lines and buy my tickets at a Los Angeles ArcLight Cinemas theater, in my car, on the traffic-snarled 101 freeway. Even then it wasn’t easy as I searched fifteen different shows trying to find an assigned seat not in the first two rows. Mission was accomplished during my 52 minute commute.

Ticket sales were so brisk that it literally broke the internet (or parts of it). The Star Wars trailer is to the Internet what the Death Star is to Alderaan, crashing Fandango and Movietickets.com shortly after tickets were released. A couple of days ago, Imax reported $6.5 million in U.S. and Canadian advance ticket sales. This absolutely crushes box office numbers set by other highly anticipated hit films. The Hunger Games: Catching Fire, The Dark Knight Rises, and The Avengers all raked in about $1 million each in similar sales.

Call me a nerd or a dork or whatever. Opening day for the seventh installment of Star Wars is an epic event (barely surpassing my South Korean movie opening [ha!]).

I’ll be there opening day. And why wouldn’t I? I mean listen to Han Solo (around the 1:11 mark) and the chills start in your ankles and climb up to your neck:

“It’s true.

All of it.

The dark side.

The Jedi.

They’re real.”

All this Star Wars talk and Internet breakage got me wondering about innovation. Innovation for the your life. Innovation for the workplace. Innovation from your staff. Getting your people to contribute more to your organization while simultaneously establishing stronger talent retention must cost a pretty penny, right? Not really, says corporate coach Maxine Attong.

Want to know more? Buy the book!

“You don’t necessarily need to add expensive new ingredients to the stew, you just have to know how to use your ingredients better,” she says. “A talented chef – or in this case, corporate or organizational leader – knows how to let an ingredient speak for itself, perhaps with just a touch of seasoning, or guidance.”

What is the guidance – competition or incentives such as bonuses? Not exactly.

“Most employees want to have more input,” says Attong, a certified facilitator and author of Lead Your Team to Win: Achieve Optimal Performance By Providing A Safe Space For Employees. “However, personal issues, fear of being laughed at or anxiety of not getting credit can stymie contributions from a leader’s staff.”

If a leader can engender a real sense of trust, the organization will benefit both from the individual and the team’s ingenuity. A reliable way of establishing a trusting climate is to make team members feel safe, says Attong, who offers five steps for doing so.

• Share responsibility; practice “I” statements: With openness, encourage interaction by having team members and leaders enforce the rules and monitor the use of common space. When members break the rules, the team discusses the problems and decides on the sanctions and steps necessary to assist the member in following the rules next time. Speakers are discouraged from using the word “you.” Instead, they use “I.” This simple yet effective practice encourages personal culpability and discourages blame.
• Consistency: Teams need to consistently follow the agreed-upon rules as they set the boundaries and the tone for relationships. Following the rules makes the behavior in the space predictable, which limits uncertainty and increases feelings of safety. Consistent application of the rules helps the team to increase trust as behavior becomes prescriptive and members know more or less what will happen in the room and how they will be treated.
• Judgment: The members must feel that they are not being judged. If someone says that an idea is bad, the speaker will shut down and feel embarrassed. In the future that speaker will hesitate to give ideas, since he feels his ideas may not be good enough for the team. Less confident team members may refrain from presenting ideas if they are uncertain of the quality of the ideas. However, many ideas that may seem strange or unorthodox at first can wind up being some of the best.
• Good intentions: Not all team members are effective communicators so it may be difficult for some people to frame and cogently express their thoughts.

“I assume all team members have good intentions and want a positive outcome,” Attong says. “Even though what I am hearing may be contrary to that assumption, I hold on to the thought so that I am able to fully understand what the member is saying before I react.”

When listening this way, the leader delays having a reaction and has time to assess the situation before responding. When the leader has emotionally detached from the situation, he can then ask questions to clarify the situation.

• Norming: By this point, team members seem to embrace each other and there is a spirit of togetherness. Do not be fooled by this. This doesn’t mean that your team has normed—that each team member makes decisions that advance the goals of the team. It means that the safe space concept has allowed them to see each other in a more neutral light and accept each other’s strengths and weaknesses. While the space may act as an accelerator or catalyst for the team to norm, it is not magic. It does not mean that whatever problems existed within the team before have miraculously disappeared. The leader still needs to pay attention and check the team temperature. Regular team meetings and team building sessions should still be conducted.

Want your own Star Wars? Buy the book!


Other things I discovered this week…

The death and life of the great British pub


Across the country, pubs are being shuttered at an alarming rate – scooped up by developers and ransacked for profit – changing the face of neighborhoods and turning our beloved locals into estate agents, betting shops, and luxury flats. This is the story of how one pub fought back.

What It’s Like to Vacation in North Korea? Look no further:

THE MANAGERS HAVE BEEN ZAPPED


The New Republic goes inside a radical experiment at Zappos, in Las Vegas, to end the office workplace as we know it.


AD OF THE WEEK/MONTH/WHATEVER


Do You Know What Your Marketing Is Doing? | Adobe Marketing Cloud

What better way to celebrate the success of The Martian than an with the ultimate brand fail set around a space launch commercial?

The brand represented in the “Do You Know What Your Marketing Is Doing?” spot by Adobe Marketing Cloud and Goodby, Silverstein & Partners is AstroBoost, an energy drink you’ve never heard of. The spot brilliantly showcases that advertising doesn’t have to be rocket science. Take a peak:

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