The Death of the Small Ad Agency
Goldilocks says to choose just the right size agency… With all of my awards show and hockey talk lately, I’ve heard from quite of few loyal readers, that I haven’t given enough attention to the nuts and bolts of the ad business as of late. This got me thinking of my current passion [read: not […]
The Commandments of Business Bar Meetings
Drinking = new business, for better or for worse. And the managing director said, “Let there be drinks.” And there were drinks. And from these drinks, the Sales Guy closed the account at the bar. And the Creatives were given dominion over all things upon this account and the power to choose between scandalous and […]
Eight Ways to Toast Globally
I’ve shown you how to make it at a media party, how to drink like a Mad Man, and even how to get your client to push away from the hosted bar after walking the red carpet. But, have you ever wondered how people drink beer across the globe? I can be your tour guide. […]
Making it at a Media Party
Oh let’s face it… …if you don’t know how to drink or look like you’re drinking while nursing a cold bevie, you’re going to have a tough time in the ad game. Advertising parties may or may not look like this 🙂 Before I get to the fun stuff, how about a quick rundown on […]
Drink Like a Mad Man
I have never missed an episode of Mad Men. No one quite gets this about me. However, if you only knew how similar this show is to the PR guy world I lived as a kid — even down to the Joan P. Harris (née Holloway) type that used to sashay down the halls of […]
The Handler
You have to be both bouncer and caretaker when the client starts drinking after the event. “Ladies and gentlemen, children of all ages, step right up and see the pretty ladies in their tight dresses who haven’t eaten in a week. Now direct your attention the handsome men in the penguin black and whites with […]
