Where to Find Your Inspiration
Okay, so where am I? I’m at the keyboard trying to put a dent in my sixth or seventh book. This could be either one since I have the “memoir’ book and the photography book in motion simultaneously. When I say “in motion” I really mean moving at a snail’s pace. Heck turtles move faster […]
Eating Alone Can Be Your Virtuoso Moment
Okay, so where am I? I’m at a local eatery working, of course, on finding the next big idea. The last few years have been fruitful on my pursuit of these grand plans for advertising and marketing grandeur. It never stops. But the quest for being great should never stop. Employers and businesses want that. […]
3H Grade Pencils and George Carlin lead to the Big Idea
Click to enlarge Okay, so where am I? I needed some 3H grade pencils since I am sketching out a new look for my man cave and wanted an accurate drawing of case I need to be built. Standard No. 2 pencils won’t cut the mustard. Why you ask? Well, H leads are tremendously smudge-proof […]
The Tortillapocalypse is No Way to Treat a Media Guy
Okay, so where am I? I’m dealing with Tace Bell’s “Tortillapocalypse” and when you’re writing late night, what could be worse than not having warm flour tortillas to ease your late night needs to push through your writing block? Taco Bell is facing a tortilla shortage and it might be time to panic https://t.co/fBFCNEISNc pic.twitter.com/YXkibP1i42
The Power of Christmas
Okay, so where am I? I’m up late, late late, So many pressing projects… A college magazine to put to bed… My Los Angeles Kings Jewels From The Crown columns... Research on the next big idea for the next Clio Award… Planning the former Communist bloc holiday trip in two weeks… Christmas gift wrapping… But […]
Legends
Okay, so where am I? I’m up so so late brainstorming on a new Smokey the Bear campaign for our friends at the USDA Forest Service and I was thinking about my former Tarzana neighbor, Meghan, Duchess of Sussex (née Meghan Markle), would be struggling to stay awake if I were the Queen of England […]
Workspaces: My Office
Okay, so where am I? Where else would I be but at the office, where I spend 60 hours of every non-vacation week. I am trying to get that inspiration for, not only that new campaign that’s due on Friday, but also that mysterious new commercial campaign for Smokey the Bear. My cluttered office and […]
The Idea
In the beginning of advertising, it was all about The Idea. The goal was to be talked about, from the playground to the bar. To be a cultural icon. Viral before viral was viral. The goal now? I have no idea. We’re not talking about commercials, jingles, and magazine ads anymore. They aren’t about us. […]
Scratching the Back of the Hand that Feeds You
Okay, so where am I? I’m checking email and low and behold, hard work pays off sometimes. I just received notification that I am officially a 10-time Telly Award winner. Always nice to be honored amongst the best in TV and cable, digital and streaming, and non-broadcast productions. In the old days I’d celebrate all […]
