The Maneater
These days have been rather pedestrian. Conceptualize the campaign. Craft the copy. Art direct the graphics designers. Gain approvals. Go into production. Rinse and repeat. The life of the Media Guy isn’t always so tame and simple…especially with the cameras role. Ah, the drama. Perhaps the biggest drama what you encounter behind the scenes. In […]
Logos: Inside the Creative Lab
Famous last words: “Can you whip out the logo for new client today?!” Are you kidding me? “Whip out a logo?” It’s not as easy as it looks. Every person from the CEO to the janitor gets to weigh in on the new brand identity. It’s simple, right? Think again. There’s more to whipping out […]
Making it at a Media Party
Oh let’s face it… …if you don’t know how to drink or look like you’re drinking while nursing a cold bevie, you’re going to have a tough time in the ad game. Advertising parties may or may not look like this 🙂 Before I get to the fun stuff, how about a quick rundown on […]
The Passing of Casey Kasem, King of the Top 40
In 2006, I had the great pleasure to interview Casey Kasem, the king of the Top 40 countdown. On Sunday, he passed leaving a huge void in my radio. Casey Kasem, the internationally famous radio host with the cheerful manner and gentle voice who became the king of the top 40 countdown with a syndicated […]
MGS Chat: Mitch Kupchak
Lakers general manager Mitch Kupchak spoke to reporters from his office on Wednesday morning, discussing both Tuesday’s draft lottery and the team’s ongoing coaching search. On receiving the seventh pick and if he thinks there is anyone in the draft who can change the face of the franchise at that spot: I wouldn’t say it […]
The Diva and Odd Travels through Japan
Okay, so where am I? Yes, I’m back in Tokyo wrapping up filming of my wacky and oddly-popular Japanese television show. Let me be the first to tell you that Japan is a lesson in culture shock. I mean every country has its quirks and eccentricities, but few are on par with this island when it […]
HOLY MEDIA CONGLOMERATE!
From gloomy beginnings in a six-page comic to the transmedia anchor of Time Warner, he has cast his shadow across many forms. Moody, innovative and mysterious…what’s NOT to love about the king of all superheroes: the Dark Knight? Ben Affleck in the upcoming Superman vs. Batman Flick This year Batman, i.e. the Dark Knight, celebrates […]
Ponderings…
“Advertising is what you do when you can’t go see somebody.”– Fairfax Cone In real life, when you go see someone, you’re usually not going to get something from them. Maybe you are. But more likely you’re going to share something with them. A story. A meal. Your thoughts on the latest Game of Thrones. Something. But […]
Daniela:::Deux
Two weeks ago I posted a few of the letters from my readers in my annual mail sack column and while I didn’t post any of the correspondence about Flight Girl Daniela, I did feel guilty looking back. After all, my interview with the flight attendant with a world of sass is by far the […]
Drink Like a Mad Man
I have never missed an episode of Mad Men. No one quite gets this about me. However, if you only knew how similar this show is to the PR guy world I lived as a kid — even down to the Joan P. Harris (née Holloway) type that used to sashay down the halls of […]
